Top 20 of brand names for babies

The parents of an unborn boy, agreed to sell the rights to name him to a Orlando radio station. It didn’t make them rich. All they got is a $100 gas card. Two morning show hosts plan to name the baby after themselves, “Dixon and Willoughby.” (the “and” included)
Partin’s girlfriend, Samantha, says at least her [...]

Blind air traffic controllers wanted

Air traffic controller isn’t exactly the most popular profesion around. Yes, it pays good. And sure, you get to take on the responsibillity of guiding hundreds of people a day safely home.
But, as many applicants soon find out, the daily routine of looking at little green blops on the radar and talking in code language [...]

Zwanenberg and Friesland Foods support terrorism

Last week Dutch companies have given into a Jordanian boycott. The companies Zwanenberg and Friesland Foods have placed advertisements in Jordan newspapers saying they oppose the film Fitna by politician Geert Wilders.
The Messenger of Allah Unites Us, which had already mounted a boycott of Danish products because of the fantastic Muhammad cartoons, also began a [...]

Spain’s questionable anthem

The European Football championships are nearing their end, and although all but one Dutchman are out, I have to say the grand finale still excites me. As I’m writing this, I’m watching Spain take on the Russians in the second semi-final.
Before the match started, I listened to both countries’ national anthem. National anthems are like [...]

Practise what you preach!

(3 votes, average: 3.67 out of 5)
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Swedish Rally driver Daniel Carlsson, the founder of ‘World Rally Against Drunk Driving’ has admitted to driving drunk himself. He even tried to escape from the police when they stopped him.
On his website Carlsson apologizes for the incident:
“I did something which is dangerous, stupid, and unforgiveable and [...]

Nature: The end justifies the means!

(5 votes, average: 3.8 out of 5)
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Normally I don’t sympathize with environmental/awareness organizations. Many of them exaggerate, lie and do more harm than good. Especially Greenpeace and that lying manipulative wannabe president Al Gore. They have one tactic! Are you scared yet? You shouldn’t be…
However, there are honest organizations as well. Fondation Nicolas [...]

5 Misconceptions About Marketing

(7 votes, average: 4.71 out of 5)
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Marketing is a subject that’s very often misunderstood by many of us who are not directly involved in it. There are many misconceptions around what marketing teams do, especially in relation to the art of selling. There are, however, some key things to understand that can help [...]

Evil Internet

(3 votes, average: 4 out of 5)
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Former president Jimmy Carter recently made newspaper headlines again when George W. Bush assigned him to lead new peace talks in the Middle East. The idea seems to that Carter might be able to repeat the success he had in reconciling relationships between Israel and [...]

Tattoo Advertising, get your logo on a real face now!

Is he a lunatic or a caring daddy? Jason Niebling offers his face as a “human advertising billboard.” The highest bidder can have his brand/logo tattooed on the head of this man.
The 37-year-old man from Ipswich, Australia, doesn’t care if people think he’s an idiot as long as this crazy idea pays off and he [...]

How To Create Hard Hitting Ads

You want to know how to create ads that work? The secret is actually in the time that your target audience looks at your color printing ads. Two seconds. That’s right, you heard me. It takes only two seconds to grab your target clients’ attention.
After that initial appeal, you might as well kiss success goodbye [...]

Pop a Heineken, sit back, and enjoy

(6 votes, average: 4.33 out of 5)
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Phew, a few minutes to spare to write something here. Liverpool are playing Arsenal and I don’t want to miss a bit. In case you’re unaware of it: The last rounds of Champion’s League football have started. What the Superbowl is to the US advertisement industry, the [...]

Proud of Holland

(3 votes, average: 4.33 out of 5)
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Over the past few years, I’ve seen the Dutch political landscape change constantly: After the assassination of Pim Fortuyn in 2002 a gap appeared, that various people have tried to take advantage of. Rather than filling it, all of them fell into the gap so far…
The latest [...]

Fitna the movie

(6 votes, average: 3.67 out of 5)
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Note: The original host of the movie decided to get it offline, click the video to see why. You can still see the movie here.
Over the last few months, not a day went by in my country (the Netherlands) in which it hasn’t been a point [...]

History repeated

About 25 years ago, a battle went on in the tech industry. The first VCR’s were becoming cheap enough for the general public to be affordable. Every brand promoted it’s own standard and after a long battle between Philips’ Betamax and Sony’s VHS formats, VHS came out as the victor. Supposedly because Sony allowed porn [...]

You cannot be serious Dayzers

When I think of McEnroe, I think of his famous quote “You cannot be serious.” What he should be known for are his tennis abilities which were brilliant.
Dayzers, a Dutch lottery , somehow managed to get John in their ad. Well somehow… If you think the prices you can win are low in [...]

Movie posters from the Oscar Nominees

The Oscars for the best film achievements of 2007 will be presented on this Sunday (February 24, 2008) at the Kodak. Jon Stewart, who hosted the Oscars in 2006 too, will host this 80th edition. Stewart has been host and executive producer of Comedy Central’s The Daily Show, winner of four Emmy Awards for Outstanding [...]

Don’s Guns and Galleries

Most ads we evaluate here were made for a single country or continent. I specifically like culture bound ads, because they tell so much about a country. Take a look at Dons Guns commercial. Now that’s a classic example of America. The law allows the sales of guns, so why not advertise if you are [...]

Advertising (with billboards) is not risk-free!

Advertising is not risk-free! However most companies seem to think it is. I wonder whether it’s laziness, indifference of the marketing director or a lack of time to keep an eye on it.Picking an audience, figuring out the means of communication and being creative just won’t do when you want to place a billboard.
A good [...]

Election virals

I’m intrigued by the American presidential election campaigns, have been every time. Not so much by the candidates themselves (although they’re interesting enough this year), but especially by their ads.
It seems for the first time virals are playing a real part, and this clip is the first successful one I’ve seen. It was posted in [...]

Masturbate for peace

A daily reader of this blog told me about a very strange campaign. I checked it out and noticed that it was indeed very odd. On their website they state that everyone has to masturbate for peace…

Here is why they promote masturbation:
“There’s no greater antidote for war than love. Feelings of hatred and distrust form [...]

Good Morning Lemmings

Many virals, commercials, advertisements have passed already. I think it’s time to add a new theme: ‘Awareness and propaganda.’For outsiders, terms like propaganda, promotion, advertising, PR, marketing all look the same. Even for some insiders. I always look up a definition when I’m in doubt about a certain term. Therefore here’s the definition [...]

Christmas time

Around Christmas, everybody feels a bit more melancholic than usual. This seems to include creators of soda-commercials, or maybe it’s because of the melancholic soda-commercial everybody is in the mood for Christmas.
Either way, Christmas time’s the feel good time of the year, a perfect opportunity for commercial makers to associate their brand with positive [...]

Bad rolemodels

Most reasons viral commercial campaigns have become so incredibly popular are quite obvious: They’re cheap (no air-time needs to be bought), they’re hip and since they’re watched on a voluntary basis most people watching them actually pay attention to what’s being offered.
Another important motivation for companies to publish an ad through the net instead of [...]

Jack Link’s

I found this commercial somewhere on the internet. The comments below it are very positive. I think that’s very surprising. Two guys drive in a car, happen to see a Sasquatch!! and start teasing it…What is the message. I know the product is called Beef Jerky, but do they only want bully’s to buy [...]