Vacancy: Naked housekeeper

Jobseekers were speechlessness when they went along to their local job centre and found an advert for a kinky job. the company - called Knobs ‘n’ Knockers - was looking for applicants of both sexes to do washing-up and ironing in the nude.
The advert told hopeful candidates: ‘Required for household cleaning duties in [...]

No such thing as bad publicity

At Promopinion, we always enjoy seeing other people screw something up. Makes us feel so much better about ourselves.
This criminal looking guy to the left gives us a reason to: It’s actor Rip Thorn, who was caught by the police for drunk driving. The charming looking picture was then taken at the police station, [...]

The sky is the limit

(9 votes, average: 3.89 out of 5)
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Everyone who has taken the time to look at the sky knows how dull it is. In fact, it is so boring that people are trying to convince themselves that some clouds are shaped like animals, just to make the experience slightly more interesting. Thank god, this [...]

The Lowdown on Drug Ads

Direct-to-consumer advertising (DTCA) has grown into a $4 billion industry in the United States within a decade. Since 1997, it has reached an annual growth rate of 20 percent and, though marred with controversies, is still very much thriving.
DTCA refers to the promotion of prescription drugs via mainstream media. Though prescription drugs by definition can [...]

Big Bother is watching you, the next step…

In order to promote the 2008 edition of reality show Big Brother in Australia, advertising agency Marketforce came up with an innovative and unique Bluetooth SMS campaign. The campaign embodied the famous quote from George Orwell’s book 1984 “Big Brother is watching you” which is the essence of the show.
Networtk TEN, the host of the [...]

Guerilla Marketing Tactics: 17 Ingenious Examples

The term guerilla marketing was coined by Jay Conrad Levinson and is described in his many books with this term in the title. Here is a brief overview of guerilla marketing tactics and how to get started.
What It Is
Guerilla marketing is really a way of thinking and acting in the context of your business. It [...]

Not Funny Unless it Sells

Author: Alex A. Kecskes
We’ve all encountered humor in advertising. TV ads showing smart dogs fetching their owners a beer. Radio spots with aliens purifying our drinking water. Print ads with famous people wearing milk mustaches. Many use dry wit. Others are just plain silly. A few are in bad taste. And some, heaven forbid, aren’t [...]

Is This The Best Job In The World?

We often talk about global Promotion. But this time it’s all about a single handwritten ad!
Jack Hammond, 88 years old, recently moved into a care home near his family. He left all his old drinking friends and the local pub behind. In his current care home the only other male resident is not a [...]

10 Badly chosen car names

So, you’ve got yourself a fancy agency to create the ultimate advertising campaign in that country you’re so desperate to sell your new cars in? A shame they forgot to tell you you don’t stand a chance in advance, since the car name you chose means “cunt” to the locals. A top ten of badly [...]

Evil Internet

(3 votes, average: 4 out of 5)
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Former president Jimmy Carter recently made newspaper headlines again when George W. Bush assigned him to lead new peace talks in the Middle East. The idea seems to that Carter might be able to repeat the success he had in reconciling relationships between Israel and [...]

Car security as it should be

(5 votes, average: 4.4 out of 5)
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Back from Spain! I see my partner in crime Robert has kept you all busy with daily posts (well done, mate), I’ll have to take some time to catch up.
I had a great time: Andalucia is amazingly beautiful and the Spanish sun amazingly comfortable this time of [...]

Tattoo Advertising, get your logo on a real face now!

Is he a lunatic or a caring daddy? Jason Niebling offers his face as a “human advertising billboard.” The highest bidder can have his brand/logo tattooed on the head of this man.
The 37-year-old man from Ipswich, Australia, doesn’t care if people think he’s an idiot as long as this crazy idea pays off and he [...]

April fool’s day

(5 votes, average: 4.4 out of 5)
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Yes, it’s that day of the year again. Some of your colleagues or friends may have (tried to) fool you today already: “Your shoelace’s untied”, a fart cushion. Most April fool’s day jokes are very lame.
Some people go through some trouble for a good joke though. As [...]

The taste worth fighting for

I can spend hours watching (pre)1950’s commercials. The era in which the first tv’s were found in American living rooms was a a time of uptight of morals and values in one hand, yet great naivety in the other.
Take this 1955 ad by Tareyton Cigarettes (American Tobaco), explaining us in an utterly meak way that [...]

History repeated

About 25 years ago, a battle went on in the tech industry. The first VCR’s were becoming cheap enough for the general public to be affordable. Every brand promoted it’s own standard and after a long battle between Philips’ Betamax and Sony’s VHS formats, VHS came out as the victor. Supposedly because Sony allowed porn [...]

Creating Ads that Appeal to Most Cultures

Nowadays, with globalization and all, getting your business to cross can mean a better future for your company.
Let us face it, with globalization, everything is possible. Marketing your business and focusing your efforts beyond your country or tradition is now very much plausible. In fact, conducting business abroad is easily done thanks to digital technology.
It [...]