Free Baby Lions

(3 votes, average: 2.67 out of 5)
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The European 2008 football (soccer) championships started two weeks ago in Austria and Switzerland. Dutch grocery chain Albert Heijn is trying to duplicate the huge success of their Wuppie campaign of two years ago with a new cute character to collect - the Welpie. Albert Heijn B.V. [...]

Big Bother is watching you, the next step…

In order to promote the 2008 edition of reality show Big Brother in Australia, advertising agency Marketforce came up with an innovative and unique Bluetooth SMS campaign. The campaign embodied the famous quote from George Orwell’s book 1984 “Big Brother is watching you” which is the essence of the show.
Networtk TEN, the host of the [...]

A Brand New and Controversial Social Networking Site

For the promotion of PROMOpinion I did some networking on sites like LinkedIn, Digg, Stumble Upon, etc. Now there is a controversial new site, called “Penisbook”.
Visit it by clicking on the screenshot below. Surf the site or just watch the front-page for more than 10 seconds. I can hear you think “PenisBook, sounds filthy, I’m [...]

Campaign: Don’t Look At Naked Women

(4 votes, average: 3.5 out of 5)
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Campaigns, they are everywhere. It’s a good method to influence and change the (bad) behavior of the target audience. But can it also be used to change primitive urges? I don’t think so, but in Japan they will give it a shot.
In Aomori, Japan, there’s a [...]

Zimbabwe: The Real Opposition

(3 votes, average: 4 out of 5)
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Today there are elections in Zimbabwe (formerly known as Southern Rhodesia). The Zimbabwe’s election commission just announced the first results of the presidential election. It seems like it’s going to be a neck-and-neck race between Mugabe and Tsvangirai.
Of course the final result of the elections are a [...]

Fo’ Shizzle

(11 votes, average: 2.82 out of 5)
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The rapper and actor Snoop Dogg / Snoop Doggy Dogg or for friends just Calvin Cordozar Broadus Jr. (nobody seems to call him that …) features in a new ad. The ad can be seen in cinemas across the US, just before the actual movie starts.
The king [...]

I did not have a call with that woman!

In times of election, every mistake can ruin a candidate. It looks like the Hilary Clinton promotion team made such a mistake. Recently they made a commercial of Hilary Clinton in the Whitehouse. The ad is called 3am. It suggest that Hilary is working 24/7 and is ready, willing and qualified. That message is [...]

Arrr, matey

Every now and then I get some fanmail from the Motion Pictures Association of America, fowarded to me by my internet provider, telling me to stop downloading copyrighted movies; or else….
Luckily for me, “or else” isn’t something to get scared of in my country, since downloading movies is legal here and I’m happy for it. [...]