2008³â5¿ù 31ÀÏ ·Î¹öÆ®ÀÇ ¿¡ ¹èÄ¡ÇÏ´Â
(4°³ÀÇ ÅõÇ¥, Æò±Õ: 5 Áß¿¡¼ 4.5)
¼±Àû¡¦
´ç½ÅÀ» À§ÇÑ µµÀüÀº ¿©±â¿¡¼ ÀÖ´Ù: ´ÙÀ½ ÁÖ ¹®¼¸¦ À§ÇØ ´ç½ÅÀÌ ¿Â¶óÀÎÀ¸·Î ÇÏ°í ¹«¾ù ½Ã°£À̶ó°í ±×°ÍÀ» Çϱ⠾²´Â ¾ó¸¶. °á°ú´Â ´ç½ÅÀ» ³î·¤Áöµµ ¸ð¸¥´Ù. »ç½ÇÀº ¸¹Àº ¸Ö¸® ¿Â¶óÀÎ »óÀΠƢ±èÀÌ ±×µéÀÇ ±â¾÷¿¡ ±×µé º¸´Ù´Â ´õ ¸¹Àº °Í ¿Â¶óÀÎÀ¸·Î ½Ã°£ ÀÏÀ» ¾´´Ù ÀÌ´Ù.
±×°ÍÀº tempting ÀÌ´Ù. [...]
2°³ÀÇ ÄÚ¸àÆ®"
¹Ø¿¡ ½ÅûÇÏ´Â: À¯ÀÍÇÑ
2008³â5¿ù Á¦ 17 BennyÀÇ ¿¡ ¹èÄ¡ÇÏ´Â
±¤°íÇÏ´Â Áö½ÃÇÏ ¿¡ ¼ÒºñÀÚ´Â ½Ê³â°£ À̳»¿¡ ¹Ì±¹¿¡ ÀÖ´Â $4 10¾ï ±â¾÷À¸·Î (DTCA) ¼ºÀåÇß´Ù. 1997³âºÎÅÍ, ±×°ÍÀº ±×·¯³ª ³íÀï¿¡ ¼Õ»óµÈ 20%ÀÇ ¿¬°£ ¼ºÀåÀ²À» µµ´ÞÇϰí, ¾ÆÁ÷µµ ´ë´ÜÈ÷ ¹øÃ¢Çϰí ÀÖ´Ù.
ÁÖ·ù ¸Åü¸¦ ÅëÇØ 󹿾àÀÇ ½ÂÁøÀÌ DTCA¿¡ ÀÇÇÏ¿© ¾ð±ÞÇÑ´Ù. Á¤ÀÇ¿¡ ÀÇÇÏ¿© 󹿾àÀÌ ÇÒ ¼ö ÀÖ´õ¶óµµ [...]
2°³ÀÇ ÄÚ¸àÆ®"
¹Ø¿¡ ½ÅûÇÏ´Â: ¿ÜºÎ, À¯ÀÍÇÑ
2008³â5¿ù 14ÀÏ ·Î¹öÆ®ÀÇ ¿¡ ¹èÄ¡ÇÏ´Â
(7°³ÀÇ ÅõÇ¥, Æò±Õ: 5 Áß¿¡¼ 3.43)
¼±Àû¡¦
¾îÁ¦ °£ÇàµÈ Á¶»ç¿¡ µû¸£¸é, ¸Æµµ³¯µå´Â ºê¸®Æ°ÀÇ ¹Ì¿öÇÑ »óÇ¥ÀÌ´Ù. Â÷ ±×µé¿¡ ÀÇÇÏ¿©¿¡¼ »óÁ¡ ÀÚ¼±¿¡¿¡ ¾à 300ÀÇ À¯¸íÇÑ À̸§ÀÇ ¸íºÎ°¡, ²À´ë±â¿¡ ¿Ã¶ú´Ù.
´ç¿¬È÷ ´ëºÎºÐÀÇ »óÇ¥´Â »ç¶ûµÇ´Â °ÍÀ» ÁÁ¾ÆÇÑ´Ù, ±×·¯³ª ¹Ì¿öÇØ¼ ³ª»ÚÁö ¾Ê¾Æµµ µÈ´Ù. ¿¡ °ü°è ¾øÀÌ [...]
3°³ÀÇ ÄÚ¸àÆ®"
¹Ø¿¡ ½ÅûÇÏ´Â: À¯ÀÍÇÑ, ÁÖÀÇ
2008³â5¿ù Á¦ 10 ·Î¹öÆ®ÀÇ ¿¡ ¹èÄ¡ÇÏ´Â
±â°£ °Ô¸±¶ó ¸Å¸Å´Â Jay ÄÜ·¡µå Levinson¿¡ ÀÇÇØ ÈÆó·Î ÁÖÁ¶µÇ°í Á¦¸ñ¿¡ ÀÖ´Â ÀÌ ±â°£À» °¡Áø ±×ÀÇ ¸¹Àº Ã¥¿¡¼ ±â¼úµÈ´Ù. °Ô¸±¶ó ¸Å¸Å Àü¼úÀÇ ÂªÀº °³°üÀº ½ÃÀÛÇÏ´Â ¹æ¹ý ¿©±â¿¡¼ ÀÖ´Ù.
±×°ÍÀÌÀÎ ¹«¾ù
°Ô¸±¶ó ¸Å¸Å´Â ÁøÂ¥·Î ´ç½ÅÀÇ »ç¾÷ÀÇ ¹®¸Æ¿¡¼ ±×¸®°í Çൿ »ç°í ¹æ½ÄÀÌ´Ù. ±×°Í [...]
2°³ÀÇ ÄÚ¸àÆ®"
¹Ø¿¡ ½ÅûÇÏ´Â: È·ÁÇÑ, ¿ÜºÎ, Àç¹ÌÀÖÀº, À¯ÀÍÇÑ, ±«±«¸ÁÃøÇÑ
2008³â5¿ù 9ÀÏ BennyÀÇ ¿¡ ¹èÄ¡ÇÏ´Â
À̹ø ÁÖÃÊ¿¡ ³ª´Â Á¦Ç° »óÇ¥¸¦ ºÙÀ̱âÀÇ ¹ß¸íǰ¿¡ °üÇÏ¿© »õ·Î¿î °úÇÐÀÚ¿¡ ÀÖ´Â Àç¹ÌÀÖ´Â ÀÛÀº ±â»ç¸¦ ¿ì¿¬È÷ ¸¸³µ´Ù. I would expect all those smart scientists to have come up with the origins of an important concept like this a long time ago, but it turns out ideas about this are turning up just [...]
1 Comment »
Filed under: Asian, Informative, Picture
Posted on May 5th, 2008 by Robert
(7 votes, average: 4.71 out of 5)
Loading ¡¦
Marketing is a subject that¡¯s very often misunderstood by many of us who are not directly involved in it. There are many misconceptions around what marketing teams do, especially in relation to the art of selling. There are, however, some key things to understand that can help [...]
3 Comments »
Filed under: External, Funny, Informative, Uncategorized
Posted on May 3rd, 2008 by Robert
Author: Alex A. Kecskes
We¡¯ve all encountered humor in advertising. TV ads showing smart dogs fetching their owners a beer. Radio spots with aliens purifying our drinking water. Print ads with famous people wearing milk mustaches. Many use dry wit. Others are just plain silly. A few are in bad taste. And some, heaven forbid, aren¡¯t [...]
2 Comments »
Filed under: Commercial, External, Informative
Posted on April 25th, 2008 by Robert
(7 votes, average: 3.86 out of 5)
Loading ¡¦
Subliminal advertising is considered to be the most powerful representation of ideas that appeals to the emotional and unconscious mind. It is a response to a stimulus unknowingly. Normal level of thinking is not enough to perceive such advertisements as they are designed by experts, who have [...]
2 Comments »
Filed under: Controversial, External, Funny, Weird
Posted on April 21st, 2008 by Robert
(6 votes, average: 4.33 out of 5)
Loading ¡¦
Gorillas, the largest of the living primates, are ground-dwelling herbivores that inhabit the forests of Africa (Rwanda, Uganda and Congo). The DNA of gorillas is 97%–98% identical to that of you and me and they are the next closest living relatives to humans after the chimpanzee and [...]
2 Comments »
Filed under: Africa, Brilliant, Informative, Propaganda
Posted on April 19th, 2008 by Robert
Author: Alan Quan
Back in the 1980¡¯s in the health industry, the belief was that eating a high carbohydrates, low protein, and low fat diet was the healthiest way to go. Most carbohydrates were considered good. And ALL fats are bad.
Unfortunately when the carbohydrate rage was going on, we see an increase in obese people and [...]
3 Comments »
Filed under: External, Informative
Posted on April 16th, 2008 by Robert
(7 votes, average: 2.57 out of 5)
Loading ¡¦
Nike is legendary when it comes to marketing. Time and time again they create new hypes. This time they are talking about a running revolution. Now why would they do that? To sell extra shoes, sure, but do they realize that running isn¡¯t as healthy as most [...]
1 Comment »
Filed under: Asian, Commercial, Controversial, Sport
Posted on April 13th, 2008 by Robert
You want to know how to create ads that work? The secret is actually in the time that your target audience looks at your color printing ads. Two seconds. That¡¯s right, you heard me. It takes only two seconds to grab your target clients¡¯ attention.
After that initial appeal, you might as well kiss success goodbye [...]
No Comments »
Filed under: External, Uncategorized
Posted on March 29th, 2008 by Robert
By: Sam D¡¯Costa
A logo is the ever-present face of your company. Words, type, colors and shapes –these attributes help a logo to communicate a message to potential customers about what your company does and how your company is different from the competition.
Many logos fail to communicate, which eventually creates barriers to successful marketing and advertising. [...]
No Comments »
Filed under: External, Informative, Picture
Posted on February 10th, 2008 by Robert
Nowadays, with globalization and all, getting your business to cross can mean a better future for your company.
Let us face it, with globalization, everything is possible. Marketing your business and focusing your efforts beyond your country or tradition is now very much plausible. In fact, conducting business abroad is easily done thanks to digital technology.
It [...]
1 Comment »
Filed under: External, Making of